Plate Math LLC
The agreement between you and Plate Math LLC. Plain language where the law allows it.
These Terms of Service ("Terms") are a binding contract between you and Plate Math LLC, a Texas limited liability company ("Plate Math," "we," "us," or "our"). They govern your use of the Plate Math web application at app.getplatemath.com, the website at www.getplatemath.com, and everything we offer through them (together, the "Service").
By creating an account, buying a plan, or using the Service, you agree to these Terms and to our Privacy Policy, which is part of this agreement. If you do not agree, do not use the Service.
Section 15 contains a binding arbitration agreement and a waiver of your right to participate in a class action. It affects your legal rights. Please read it.
The Service is a business tool. You represent that you are at least 18 years old and that you are using the Service for a business purpose. If you accept these Terms on behalf of a company, you represent that you have authority to bind it, and "you" means both you and that company.
Plate Math is a calculator. You enter what you paid for ingredients and packaging, what goes into the things you sell, your target food-cost percentage, and your operating costs. The Service performs arithmetic on those numbers and shows you a suggested price, your margins, and your break-even point.
Read this part carefully. It is the most important thing in this agreement.
You are solely responsible for the prices you set and for every business decision you make. You agree that you will independently verify any number before you rely on it.
Sign-in is by emailed "magic link." There is no password.
You may use the Service without an account. If you do, your data is stored only in that browser on that device, we hold nothing for you, and if that browser's data is cleared it is gone and we cannot recover it.
The Service is offered in tiers — currently Free, Pro, and Plus. What each tier includes, and its price, are shown on our pricing page and may change as described in Section 4.5. Paid features are available only while your plan is active and paid.
Paid subscriptions renew automatically — monthly or annually, as you selected — until you cancel. By subscribing you authorize us and our payment processor to charge your payment method on each renewal at the then-current price, plus tax, until you cancel.
You may cancel at any time from your account or by emailing [email protected]. Cancellation takes effect at the end of your current paid period. You keep access until then. We do not prorate or refund a partial period except as required by law or as stated in our Refund Policy.
We may offer a limited number of one-time "lifetime" purchases (the "Founding Vendor Offer"). If you buy one, these terms apply and they control over anything to the contrary in our marketing:
We reserve the right to change, pause, or withdraw the Founding Vendor Offer at any time before purchase. Offer counts and prices stated in our marketing (for example, a limited number of spots at a stated price) are honored as described while the offer is live.
We may change our prices. For an active subscription, we will give you at least 30 days' notice by email before a price increase takes effect, and it will apply from your next renewal. If you do not want the new price, cancel before it takes effect. A Founding Vendor Offer purchase is not subject to price increases for the tier it covers.
If we decide to shut down the Service or a tier, we will email you at least 90 days beforehand, keep export working through that period, and refund the unused prepaid portion of any active subscription. For a Founding Vendor Offer purchase made within the 12 months before the shutdown notice, we will refund a pro-rated share of what you paid, calculated over 24 months. Beyond that, a lifetime purchase is not refundable on shutdown.
You own everything you put into the Service — your ingredient costs, recipes, menu items, prices, overhead figures, event records, and everything derived from them ("Your Data"). We do not claim ownership of it.
We treat Your Data as confidential business information. We do not sell it. We do not share it with other vendors. We do not use it to compete with you.
You grant us a limited, worldwide, royalty-free license to host, store, copy, transmit, display, and process Your Data solely to operate, secure, support, and improve the Service for you, and to do the things you ask us to do with it (for example, generating an export or answering a help question). This license exists only so we can run the Service, and it ends when you delete the data or close your account, except for backups as described in the
Privacy Policy.
We may create aggregated and de-identified statistics from Your Data — for example, an anonymous benchmark of what food trucks typically pay for a common ingredient — and use them to operate and improve the Service and to publish industry insights.
We will only do this in a form that cannot reasonably identify you, your business, or your recipes, and we will never publish your individual costs, prices, recipes, or sales figures. Aggregated statistics are ours.
You represent that you have the right to submit Your Data and that doing so does not violate anyone's rights or any law. Keep your own backups. The Service includes export tools; use them. We are not a backup service.
Subject to these Terms and to your payment of any applicable fees, we grant you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to access and use the Service for your own internal business purposes during your subscription.
That is the whole grant. The Service is licensed, not sold. You get no ownership of it.
Note on a separate "license agreement": Plate Math is a hosted web service, not software you download and install, so this section is the license agreement. A separate end-user license agreement (EULA) is for downloadable software and is not needed here. If we ever ship a downloadable or mobile app, a separate EULA should be added then.
You agree not to, and not to let anyone else:
We may investigate suspected violations and take any action we consider appropriate, including suspension, termination, and reporting to law enforcement.
The Service — its software, design, interface, text, graphics, logos, the Plate Math name and marks, the pricing methodology, and everything else we provide — is owned by Plate Math LLC or its licensors and is protected by copyright, trademark, and other laws. All rights not expressly granted to you are reserved.
You may not use the "Plate Math," "getplatemath," or related names, logos, or marks without our prior written permission.
Feedback. If you send us ideas, suggestions, or feature requests, you grant us an unrestricted, perpetual, irrevocable, royalty-free right to use them for any purpose without any obligation or compensation to you. Please do not send us anything you want to keep confidential or be paid for.
The Service includes an AI-powered help assistant.
The Service depends on third parties, including our hosting provider, our database and authentication provider, our payment processor, our email and messaging providers, and our AI provider. Their availability and performance affect ours. We are not responsible for third-party services, and your use of them may be subject to their own terms. Our current list is in the Privacy Policy.
We aim to keep the Service running but we do not promise any specific uptime. The Service may be unavailable for maintenance, updates, or reasons outside our control.
We may add, change, or remove features at any time. We will try to give notice of a material removal, but we are not required to maintain any particular feature except as stated in Section 4.3.
Features labeled beta, preview, or early access are provided as-is, may be changed or withdrawn without notice, and may not work correctly. Do not rely on them.
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE," WITH ALL FAULTS AND WITHOUT WARRANTY OF ANY KIND.
To the fullest extent permitted by law, we disclaim all warranties, express, implied, and statutory, including any implied warranties of merchantability, fitness for a particular purpose, title, non-infringement, and any warranty arising from course of dealing or usage of trade.
Without limiting the above, we do not warrant that: the Service will be uninterrupted, timely, secure, or error-free; that any calculation, output, or suggested price will be accurate, complete, appropriate for your business, or profitable; that defects will be corrected; or that the Service will meet your requirements.
You use the Service at your own risk. No advice or information you obtain from us or through the Service creates any warranty not expressly stated here.
Some jurisdictions do not allow the exclusion of certain warranties, so some of the above may not apply to you.
You may stop using the Service at any time and may close your account by emailing [email protected].
We may suspend or terminate your access, with or without notice, if we reasonably believe you have breached these Terms, if your account creates a legal or security risk to us or others, if payment fails, or if we discontinue the Service under Section 4.6.
On termination: your license under Section 6 ends immediately, and you must stop using the Service. Export your data before you close your account. We will delete or de-identify Your Data as described in the Privacy Policy. Sections 2, 5.2, 8, 12, 14, 15, and 16 survive termination, along with any accrued payment obligations.
PLEASE READ THIS SECTION CAREFULLY. IT LIMITS WHAT YOU CAN RECOVER FROM US AND REQUIRES YOU TO COVER US IN CERTAIN SITUATIONS.
You agree to defend, indemnify, and hold harmless Plate Math LLC and its owners, members, managers, officers, employees, contractors, and suppliers (the "Plate Math Parties") from and against any third-party claim, demand, suit, or proceeding, and any resulting loss, liability, damage, penalty, cost, or expense (including reasonable attorneys' fees), arising out of or relating to:
We will notify you of any such claim, and you may control the defense with counsel reasonably acceptable to us — but you may not settle any claim in a way that imposes an obligation or an admission on a Plate Math Party without our written consent. We may participate in the defense at our own expense.
To the fullest extent permitted by law:
(a) No indirect damages. No Plate Math Party will be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any lost profits, lost revenue, lost business, lost goodwill, lost or corrupted data, business interruption, or cost of substitute services — even if we were advised of the possibility, and regardless of the legal theory.
(b) Cap on total liability. Our total aggregate liability arising out of or relating to these Terms or the Service will not exceed the greater of (i) the total amount you actually paid us in the twelve (12) months immediately before the event giving rise to the claim, or (ii) one hundred U.S. dollars ($100.00).
(c) Pricing decisions specifically. Without limiting (a) or (b), we are not liable for any loss arising from a price you set, a cost you entered, a margin you calculated, or any business decision you made using the Service — including losses from underpricing, overpricing, an inaccurate input, or reliance on any output of the Service or of the AI help assistant.
(d) Basis of the bargain. The pricing of the Service reflects this allocation of risk. These limits apply even if a limited remedy fails of its essential purpose.
Some jurisdictions do not allow certain limitations, so some of the above may not apply to you. In that case our liability is limited to the greatest extent permitted by law.
PLEASE READ THIS SECTION CAREFULLY. IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE A LAWSUIT IN COURT AND TO HAVE A JURY HEAR YOUR CLAIMS.
Before starting an arbitration, you agree to email [email protected] with a short written description of the dispute and the relief you want, and to give us 60 days to try to resolve it informally. We agree to do the same. Most problems get solved here. This step is a condition of starting arbitration, and the time limit for bringing a claim is paused while it runs.
If we cannot resolve it, you and Plate Math each agree that any dispute, claim, or controversy arising out of or relating to these Terms or the Service will be resolved by binding individual arbitration, not in court, and not before a jury.
Arbitration will be administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules (or its Commercial Rules where those apply), as modified by these Terms. The Federal Arbitration Act governs this Section. The seat of arbitration is Midland County, Texas, though you may choose to participate by phone or video, or to have a documents-only proceeding, where the AAA rules allow.
The arbitrator — not a court — decides all issues of arbitrability, except as stated in Section 15.4.
This Section does not apply to:
YOU AND PLATE MATH AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE PROCEEDING.
The arbitrator may not consolidate more than one person's claims and may not preside over any class or representative proceeding. If this Section 15.4 is found unenforceable as to a particular claim or request for relief, then that claim or request must be brought in court and is severed from arbitration, and the rest of this Section 15 still applies to everything else.
You may opt out of Sections 15.2 and 15.4. To do so, email [email protected] with the subject line "Arbitration Opt-Out," stating your name and the email address on your account, within 30 days of first accepting these Terms. Opting out does not affect anything else in these Terms, and it will not affect your account or how we treat you.
Payment of filing, administration, and arbitrator fees is governed by the AAA rules. If the AAA rules require you to pay a filing fee that exceeds what you would pay to file in court, we will pay the difference. Each side otherwise bears its own attorneys' fees unless the arbitrator awards them under applicable law.
Any claim must be brought within one (1) year after it arises, or it is permanently barred, unless applicable law prohibits shortening the period.
Governing law. These Terms are governed by the laws of the State of Texas, without regard to its conflict-of-law rules. Subject to Section 15, you and we consent to the exclusive jurisdiction and venue of the state and federal courts located in Midland County, Texas.
Changes to these Terms. We may update these Terms. If a change is material, we will give you at least 30 days' notice — by email to your account address, by a notice in the Service, or both — before it takes effect, and we will update the version and date at the top. Continuing to use the Service after a change takes effect means you accept the new Terms. If you do not accept them, stop using the Service and close your account. Changes never apply retroactively to a dispute that already arose.
Notices. We may send notices to your account email; you agree that email satisfies any requirement that a notice be in writing. Send notices to us at [email protected] or 1200 E New York Ave, Midland, TX 79701.
Assignment. You may not assign or transfer these Terms without our written consent, and any attempt to do so is void. We may assign these Terms — for example, in a merger, acquisition, reorganization, or sale of assets — on notice to you.
Force majeure. Neither party is liable for a failure to perform caused by events beyond its reasonable control, including natural disasters, war, terrorism, labor disputes, government action, power or internet failures, and failures of a third-party provider.
Severability. If any provision is held unenforceable, it will be limited or severed to the minimum extent necessary, and the rest remains in full force.
No waiver. Our failure to enforce a provision is not a waiver of it.
No third-party beneficiaries. These Terms create no rights in anyone who is not a party, except that the Plate Math Parties defined in Section 14.1 may enforce Sections 14 and 15.
Independent contractors. Nothing here creates a partnership, joint venture, agency, franchise, or employment relationship between us.
Entire agreement. These Terms, the Privacy Policy, the Refund Policy, and — if you enroll — the SMS Terms, are the entire agreement between you and Plate Math about the Service, and they supersede all prior discussions, marketing statements, and understandings. In a conflict, these Terms control, except that the Refund Policy controls on refunds and Section 4.3 controls on the Founding Vendor Offer.
Language. These Terms are written in English. Any translation we provide is for convenience only, and the English version governs in the event of a conflict, except where applicable law requires otherwise.
Plate Math LLC
1200 E New York Ave, Midland, TX 79701
Email: [email protected]
Web: www.getplatemath.com
Plate Math LLC
1200 E New York Ave
Midland, TX 79701
Questions: [email protected] · Privacy: [email protected]
Plate Math is a pricing tool, not financial, tax, or legal advice. It helps you price from your own costs. It does not promise or guarantee income.
© 2026 Plate Math LLC. All rights reserved.